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CS01 | Infographic & Data Visualization
What Use is Undecipherable Data?
INFOGRAPHIC & DATA VISUALIZATION
For over a decade, the visual artists at Eventuro have taken the world’s most baffling, convoluted and complex information and transformed it into art. We don’t just present data; we successfully commandeer the brain, bypassing information overload and allowing audiences to truly understand the numbers.
How do we do it?
Eventuro’s data visualization team is a unique breed. We are equal parts analytical thinkers, artistic visionaries, and technical masters. Our expertise is the intersection of bespoke illustration, seamless transition, curated motions, and impeccable sound design.
Here is an inside look at how we turn a spreadsheet into a spectacle.
The Blueprint:
Our Preproduction Phase
Great art requires a rock-solid foundation. Before a single frame is animated, we deep dive into the raw numbers. We uncover the narrative hidden inside our client’s data, distilling complex metrics into a human story. Next, our team builds comprehensive mood and storyboards to pinpoint the perfect visual aesthetic. This visual roadmap is then paired with an engaging, conversational script, ensuring the message is as captivating as the imagery.
The Magic:
Our Production Phase
This is where the script comes to life. Eventuro’s artists build every project using custom, infinitely scalable vector illustrations. What is the practical magic of vector art? It will never, ever pixelate. Whether your audience is watching on a six-inch smartphone screen or gazing up at a massive Jumbotron in a packed arena, the lines will always be razor-sharp.
However, digital perfection can sometimes feel cold. Therefore, we meticulously layer in organic textures like film grain, retro halftones, and tactile brush strokes which give our digital creations a warm, handmade feel. We unleash a cutting-edge suite of software and hardware to elevate 2D animation by integrating eye-catching 3D effects, intricate character rigging, and vibrant texture mapping into dazzlingly engaging animations.
The end result is an incredibly immersive visual experience that grabs an audience by the collar and won't let go.
Ted Ed:
What does the pancreas do?
An informative and stylized break down of the complex workings and uses of the pancreas.
Moral of the Story
Data is only as valuable as your audience's ability to understand it. When you are searching for an agency to wake up a room and bring your information to life, it’s time to call in the artistic experts at Eventuro.
PRESENTED BY STUART KENDALL | EP & MANAGING PARTNER
